Marketing and Communications Manager at Irish technology firm Goldfish. Simon also plays records on Irish state
broadcaster RTE at a time when most people sane people are in bed. A PR and marketing professional with over 20 years’ experience, Simon was formerly Account Director at global business advisory firm FTI Consulting in London, where his clients included: CRBE, Tesco and Astra Zeneca. He is also the former Marketing and Communications Manager at Omniplex Cinemas. His daughter still delights in telling people that ‘daddy used to sell popcorn’.
These days his work is more focused on digital marketing than traditional media relations, where he helps Goldfish to promote their communications software technology, such as their Phonebridge integration for the ZOHO CRM.
A DJ for 25 years, at RTE he presents the radio show Back2Basics on dance music station RTE Pulse. When it moved to RTE in 2015 Back2Basics became the first all vinyl show on the Irish state broadcaster since the 1990s. For the show Simon has interviewed such music greats as: Nile Rodgers (Chic), New Order, Nick Bracegirdle (Chicane), Paul van Dyk, JohnDigweed, and UNKLE amongst many others. A freelance music journalist, he occasionally writes for long-running music magazine MIXMAG.
Presentation Title: Fake Views to Fake News: A Potted History of Propaganda and PR.
Synopsis:
So how can tech companies deal with the above while also breaking through the noise and differentiating themselves from their competitors?
